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I am a copywriter with a passion for writing, traveling and snow. I graduated in November with a diploma in Copywriting from the Red and Yellow School of Advertising. Prior to that I graduated from the University of Cape Town with a Bachelor of Arts Degree, majoring in English, Media and Film. Since graduating I have traveled and have gained some experience working in the industry. Please enjoy some of my work.

Monday, June 13, 2011

Lastminute.com | Ambient | D&AD Entry

Lastminute.com is the UK’s leading online travel and leisure retailer that provides customers with easy, cost effective ways to spend their free time. Customers can book flights, tickets and hotels without leaving the
comfort of their home.

This campaign was in response to a D&AD brief which asked us to demonstrate how fun can be both
affordable and spontaneous with Lastminute.com. We were required to use the lines “do more good stuff” and “get more good stuff”, as well as the magenta colour, in all executions.

Art direction:  Ben de Villiers
                       Thandiwe Tshabalala
                       Katherine Vos



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